Services & Solutions Archives

Pfizer Leverages Generative AI for Marketing with “Charlie”

Pharmaceutical giant Pfizer is utilizing generative AI to revolutionize its marketing efforts.

2023: Understanding the Importance of End-of-Year Security Assessments

With the digital landscape continuously evolving, staying complacent can lead to severe consequences.

The Potential Demise of the SEO Industry with the Rise of Generative AI

While the rise of generative AI poses a potential threat to the SEO industry, it also presents new avenues for growth and innovation. SEO professionals must be prepared to adapt their strategies and embrace the changing landscape.

Navigating Facebook’s Algorithm Changes: Best Practices for CMOs

In recent years, Facebook’s algorithm has undergone several changes that have made it more difficult for businesses to reach their target audience. As a result, CMOs must navigate these changes by implementing best practices that optimize their content for the platform. This article will explore these best practices and provide insights for CMOs to stay ahead of the curve in the ever-changing social media landscape.

A Nightmare Scenario Come True: How to Protect your AWS Root Account

Our Entire AWS Account Is Gone. The Call Center Is Down, We Can’t Log In – It’s Like It Never Existed! How Do We Get It Back?

Customer Data Platform (CDP) vs. Customer Relationship Management (CRM)

Two popular tools for managing customer data are Customer Relationship Management (CRM) and Customer Data Platforms (CDP). In this article, we explore the key differences between a CDP and CRM, including their features, benefits, and limitations. We will also explore how businesses can choose the right tool for their specific needs and goals.